Articles
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Safeguard Your Investment: the 411 on Accessible Design
How can an organization truly serve the public if they can’t reach the whole public? Accessibility on the internet shouldn’t be an afterthought for your organization, but a fundamental consideration. That’s where MAC comes in—we...
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How to Win Over Riders with a Better Digital Transit Experience
Public transportation keeps our cities moving, connecting people to their jobs, schools, and favorite hangout spots. As urban areas expand and tech keeps advancing, transit agencies are turning to digital tools to step up their...
Worksheets
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How to track success on your website project
Success on your project is as simple as M-A-C (Maintain, Analyze, Correct)!
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How to Develop a Winning Website User Research Survey
Follow this step-by-step guide to uncover user impressions, confusions, and roadblocks with your organization’s website.
eBooks
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The Smart Start to Developing Your New Website
All website development projects start with questions. Lots of questions. Learn how to uncover unknowns and proceed with confidence with this free, 8-page illustrated guide.
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The MAC Guide to Naming an Organization, Product, or Service
Whether you’re starting a new business or launching a new product, a great name can create instant buzz, differentiate you from the competition, and lay the foundation for a great brand.